To succeed, partner and channel leaders need to effectively support their partners throughout their journey – from onboarding and enablement to co-marketing and co-selling to ongoing management and continuous engagement.

Ready to accelerate partner-led growth? TechTarget Partner Marketing Services and leading channel analyst firm Canalys, part of Omdia recently joined forces as part of Informa TechTarget. In this session, Informa TechTarget’s Anita Covelli and Steven Kiernan will:

- Walk through the partner journey and common challenges at each stage
- Share insights into partner transformation and what partners want from vendors
- Explore how we can help you build effective GTM strategies and quality pipeline