Payments Strategy is the New Marketing Strategy Play Feb 25 2020 | Duration: 44 mins Presented by Michele Tivey, Co-Founder & CEO, Payometry About this talk Having a great product and a slick marketing campaign isn’t enough anymore. In the age of Uber and order-ahead, customers crave convenience, and payment options and methods help companies attract and keep customers. What is your payments strategy? Does it involve hardware and software? What can you do to be on the cutting edge in payments to assist with customer retention and increase profits?