Explore our Marketing Summits

Mark as Important: Modern Email Marketing

As global machine learning A.I. and algorithm influence email marketing and people are being replaced with systems, these are uncertain times for the email
marketer. Will the machines make the role and function obsolete, or will we work in harmony with the system?

Account-Based Marketing and the Era of Targeting

The advent of marketing intelligence and machine learning has led many businesses begin hyper-targeting prospects. A personalized approach to business to prospect and business to client interactions has its benefits including a focused sales and marketing strategy and a happier customer base.

Marketing Intelligence and Analytics

Advancements in marketing intelligence and analytics have enabled marketers to streamline demand, performance and ROI to better align with business metrics and support growth. Marketers are using analytics to analyze the effectiveness of automation, build out predictive models, personalization, and performance metrics, leading to less waste and increased revenue.